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Publer’s easy to use dashboard makes social media management easy. Whether you want to work with multiple accounts, schedule posts in advance, or find new followers, the solution has got you covered. If you’re using different sites for your sales efforts then it’s unlikely you have a social media presence on every single one of them. With Publer, your Facebook page won’t feel like just half of your marketing; Publer can help you to bring all your profiles (accounts) together in one place where they can easily interact and collaborate.
Post scheduler takes the effort out of posting at specific times across numerous social media accounts. Publer automates the scheduling and posting process, so users can focus on tasks without having to worry about scheduling social media for themselves. With Publer’s bulk scheduling feature, users may schedule anything from a handful to hundreds of posts. Users can invite others and give roles and responsibilities to them based on their access levels.
Users may assess and gauge the reach and interaction of their posts across social media networks using powerful and extensive statistics, allowing them to understand which one’s work and which ones need more attention and adjustment.
After entering into your Publer account, the first thing you should do is connect your social media accounts. It’s a straightforward procedure that won’t eat up too much of your time.
To connect your social media accounts to Publer. Go to Add Accounts > Start adding your account.
Select the social account you’d want to add to Publer from this menu.
You can connect your Facebook page, location, and group to Publer via Facebook. Similarly, you can link your LinkedIn profile and page to Publer. You can also connect your YouTube account and WordPress account via Publer. You can connect several pages under each social network depending on your strategy.
Your Accounts page will look somewhat like this once you’ve joined your social accounts to Publer:
You can use this Publer to start posting and scheduling your stuff. To do so, go to the “Create” page, select the appropriate account, and begin writing your message.
After you’ve finished writing, you can draft, schedule, or post your material to the social account you’ve chosen.
Publer also allows you to preview your posts before posting or scheduling those on social media platforms.
Let’s have a look at some of Publer’s important features.
Once you’ve finished creating your post on Publer, you can either publish it immediately or schedule it using Publer’s scheduling options.
Simply select the specific social account(s) and click the “Post” button if you want your post to go out right away. Your post will be published once click on the post button.
If you’d like to schedule your post, you can do so in one of four ways: manually, recycle, recurring, or auto-scheduling.
This feature allows you to get a preview of each post before publishing it or scheduling it on social media.
Click the “Preview” button when you’ve finished writing your post.
When your post is live, Publer will offer you a sample of how it will appear on the specified social account.
On both desktop and mobile, you can see how your post will appear in the feed of the selected social network.
You can make the required modifications and design your post exactly the way you want it if you’re not totally content with the way it looks or notice an issue when previewing it.
This tool provides hashtag ideas depending on the content of your post, as the name implies. To use it, simply type “#hashtags” into the text box while writing your message, and you’ll see a list of hashtags you can use.
You’ll get real-time information regarding the interaction rate of each hashtag next to it.
You can add signatures and watermarks to each item of material you publish or schedule using Publer.
If you wish to use these features, go to the “Accounts” tab and select the account to which you want to add a watermark or signature.
To add a watermark, go to your profile settings and choose “Watermarks,” then upload your logo. You have the option of adding up to ten watermarks.
To add a signature, go to “Signatures” and fill in your information.
Maintaining an active social media presence isn’t enough. You should also monitor your performance on a regular basis to identify which posts are resonating with your audience and which are being disregarded.
By default, Publer’s analytics report displays a summary of your success over the last seven days across various social media networks. Followers, page likes, post reach, engagement, and other metrics will increase or decrease.
You can modify the default display to show your performance from the previous week, month, or year.
Scroll all the way down in the analytics report until you locate the “Post Insights” section. You’ll be able to check how many people saw and engaged with each of your posts in this section.
You may even reschedule your postings by clicking the share symbol next to the one you want to reschedule.
If you want to track the performance of a specific social account, just pick it from the left side of your screen, and your analytics report will be automatically updated to reflect that account’s data.
Publer has three pricing options, one of which is free and the other two are charged. The cost of the paid plans varies depending on how many accounts and team members you choose.
For example, if you want to link 15 social accounts to Publer and add 5 more team members, the Argentum plan will cost you $33 per month, while the Aurum plan will cost you $57 per month.
The following is Publer’s current price structure:
The Argentum plan from Publer gives you access to more features like watermarks, signatures, bulk scheduling, and more, as well as the ability to schedule an unlimited number of posts. You’ll need to upgrade to the Aurum plan if you want to use Publer’s hashtag suggestion generator.